Day 2 Day started with two best friends, Emma and Shelby who share a love for creativity, fashion, entrepreneurship and making people smile. Based in Charleston, where the beach is our backyard and the sunsets are our muse, we wanted to create something special!
We believe in pieces that fit seamlessly into your “day to day” life, whether you’re hustling through the daily grind, exploring new places, or with your girlfriends on a night out. Our designs are all about that beachy vibe we cherish—effortlessly cool and always ready for fun.
At the heart of Day 2 Day is our mission to boost your confidence. We create statement pieces that make you feel amazing, no matter what you’re up to. From laid-back beach days to city adventures, our accessories are there to make every moment shine.
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